An Ounce of Prevention…

The lack of planning in the construction industry amazes me; with all of the meetings and scheduling software used, people still don’t talk to each another to solve problems before they occur.  This industry is plagued with a reactionary cycle of dealing with issues one emergency at a time.  I have done internal research and discovered that working with the same General Contractors on the same type of job is much more profitable than working with new teams on different types of projects.  I have used this information to help promote a better profit model for the future.  The problem with our industry, is that we are drawn out of our comfort zone to chase work to feed the “machine”.  It is necessary to build up a backlog, and that sometimes leads contractors into uncharted territory.  While it is not always controllable, working on jobs that are consistent and predictable can add to productivity; when consistency is not possible, planning ahead is necessary.

Don’t fall pray to the usual pitfalls!  It is easy to get stuck in the rut of business as usual during the inertia of a busy schedule; however, when you have to retool and move to a different job, you must look at it with a fresh perspective.  In our industry, one of the common issues on many of our jobs is the floor slope; as a flooring contractor, we do not bid sloping a floor into the price of a  job because it is the responsibility of the concrete contractor.  Unfortunately, the slope usually does not get checked until we arrive on the job-site.  I am amazed at how many concrete contractors are not held accountable for slopes that are clearly marked on project plans.  Flooring contractors usually get the undeserved privilege of breaking the bad news about how much it will cost to correct the problem to the General Contractor.  Why is a floor with a drain not inspected for slopes?  Because the construction industry is still operating on a reactionary production model rather than a preventative model.  This is just one example of how communication and planning can save a projects budget one solved problem at a time.

There is hope.  Many projects today are being planned with “pull planning” meetings, where subcontractors get together and work out the details of there scopes by using sticky notes on a white board.  This process sounds archaic, but the process works well and helps subcontractors react to possible conflicts before they happen.  In projects that utilize this type of communication, many pitfalls are avoided.  If the concrete contractor and the flooring contractor talk about the floor drains and slopes prior to construction, the costly slope repairs can be avoided.  Unfortunately, subcontractors are not always in control of the schedule and get trapped installing their products at the wrong time, or get their products damaged by other workers due to poor planning.  There is a solution…

Pull Planning

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What Can You do?

  1. You can plan ahead, when everybody else does not:  Even thought the companies around you don’t plan ahead, you can stand out to your customers by showing up when you are expected and planning pre-construction site visits to make sure that you have all of the details covered before you begin a job – even if (especially if) they do not ask for you to visit the site prior to beginning.
  2. Keep a list – if you cannot remember it in your head:  No matter what your trade, you have some important things that need to be completed before you arrive on a job.  If you are not the type of person that can remember it all, keep a list.  Do you need permanent lights?  Do you need HVAC running?  What are your power requirements?  What does your trade require?  If you make sure the job is ready, you will save yourself money and the General Contractor wasted time.
  3. Don’t compromise:  When it comes to providing a superior service for a reasonable price, you cannot compromise on your requirements.  Many contractors find themselves in trouble when they are convinced to start a project to early, or perform work that was outside of the original scope without proper approval.  Even the best Superintendent will sometimes get their backs up against a wall and approve something that is unauthorized to get a project moving or finished on time.  Don’t fall victim to compromising on something that is going to negatively effect your finished product or bottom line.
  4. Hold your ground:  When it comes to change orders and pre-project planning, hold your ground.  You are the pro at what you do; do not let a General Contractor or another sub convince you that they know your products or service better than you do.
  5. Ask for a meeting:  This is different from #1; beyond utilizing per-construction site visits, ask to meet with other sub contractors that might have an impact on your work.  If you are not working on a job with “pull planning”, do your own planning.  Ultimately, you are responsible for your finished product.

Moral:  “an ounce of prevention is worth a pound of cure”  In the resinous flooring industry, like many other trades in construction, we are faced with enough problems internally; we do not need to let outside influences compromise our work quality.  If you give into the pressure of a rushed schedule or a poorly planned project, your final product will be compromised.  Be uncompromising and deliver consistent quality, and all of your customers will appreciate it when the project is closed out.  In the end you are only as good as your finished product.

 

 

 

Death of Creative Thinking?

To run a business or team of any type, you have to master the art of creative thinking.  In the flooring business like many other businesses, we are often faced with problems that are so far past the realm of obvious thinking that the usual thought processes take you nowhere.  Calculated organized thinking is necessary for daily survival, however there is a shrinking availability of people who have a truly unique thinking process.  Many of us have grown up in a drive through society of speed eating, speed dating and scheduled workouts.  Gone are the days of retreating into the backyard to a hidden world of pirates and maidens.  To navigate business problems today, you cannot relay on problem solving by the book.  You have to look outside the cover and discover a new way of thinking; a way of thinking that cannot be achieved without clearing your head and relaxing.  We are at a place in time, where “relaxing” is not relaxing.  Between rushing to a dinner date, driving kids to a soccer game and logging into Netflix, when does anybody today have a chance to relax.  The inability to declutter our brains and unplug has a direct impact on our daily lives and on our children’s creativity and problem solving.

According to an article written for Fast Company Magazine, ” U.S. creativity is dropping: the average Torrance score of U.S. children had been rising steadily until 1990. But for the past 20 years it has been in decline.” ( death-creativity-death-innovation )  There is a connection between technological advances in problem solving and the dropping of creativity in our society.   If you look at the computer history timeline published by computerhistory.org ( timeline/computers/  ), 1989 was the year that the microprocessor was released by Intel and the Palm Pilot was released in 1996.  As computers have become smarter, our youth have become more dependent on them, letting the computers (phones) do the thinking for them.  In 1993, I had the option to take hand drafting or CAD class while I was enrolled for an Environmental Design Degree from Texas A&M University; I opted for the hand drafting and missed out on the future of design but gained a wealth of hands on problem solving experience.   Most of the graduates today will never lean the art of working through a problem with a pencil and eraser.  When a designer uses copy and paste to create designs, many organic ideas are circumvented.  While efficiency cannot be ignored, the art of creative problem solving needs to be preserved.  From the invention of the microprocessor, that allowed for less expensive smaller technology to exist on every desk, to modern day handheld computers, there has been a loss of processing difficult problems in new and inventive ways.  Solutions have become less human, and more predictable; much more efficient but less interesting and beautiful.

I had a very influential college dean who would take his freshman design class through breathing exercises while we sprawled out over the top of our drafting tables staring at the florescent lights above.  He would tell us that we were at our most creative when we were relaxed and our minds were free of outside chatter.  We all liked the extra time we had at the beginning of class, but I don’t think we appreciated the simple lesson that he was teaching us.  Problem solving is tough work, and if you are thinking about who is going to take the dog to the vet this week, it makes it harder to figure out the logistics of completing whatever complicated task your job is throwing at you.  Distractions can derail the creative mind in most cases, however many children today diagnosed with ADD or ADHD find that they can function better with background clutter.  Weather this is a result of their surroundings, or a function of brain activity is an argument for the scientists, but their ability to hyper focus can still be achieved more efficiently in an unstressed relaxed state of mind.

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SOCIAL MEDIA IS A HUGE TIME THIEF!  I have witnessed first hand a loss of productivity directly related to social media.  Most of the people working in our office are nearing middle age, and are not as influenced by their “social media image” as younger people, but as the younger generation enter the workforce, there has to be more attention given to reduce the distractions caused by the constant use of social media.  Filling your brain with scrolling colorful images does nothing to boost personal creativity and problem solving.  Moving forward, businesses are going to have to be proactive in including media in a way that is not only promotional for their business but also restrictive in personal promotion for their employees.  This is a challenge that creative thinkers can use to benefit employees if channeled in a responsible way.   Businesses are also going to have to strive to hold on to creative ways of problem solving without loosing relevance in the ever charging climate that we are living in.

DSC_4782 Moral: I always try to end with a positive note or message, this one is easy:  Work very hard and relax completely to recharge.  Never let your teem or yourself get so berried that you cannot see a way out.  Part of the fun in what we do everyday is finding creative ways to solve problems.  If you take the time to relax your mind and take in some beautiful scenery now and then, you will find that you can solve any complex problem one piece at a time.

Interesting take on Creative designing.

Do You Need This Technology?

As a business owner, there are tools that we need and tools that people try to sell us; sometimes they are one and the same, but often, they are not.  If you are registered with your State or if you have every filled out any paperwork with your company information listed on it, you have most likely received sales calls about an endless number of products that you, “cannot live without”.  You “need” a consultant to tell you how your industry works, or the latest tracker, or new insurance, or telephone system;  the relentless sales call is the entrepreneur’s time-sucking nemesis.

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As a flooring contractor there are specific technologies that we need to make our business more productive, but we don’t need people calling dozens of times per week to set up a forced meeting.  Time is important to all of us, and no matter what industry you are in, productivity drives your success. Along with new technology, we all should adapt to new sales techniques that don’t waste our customers time.  I would not be successful pounding my customers with wasted calls to sell my services to an uninterested prospect.

It is important for new businesses with good ideas to get the news out about their products, but we live in an enlightened world that can access new products and information by searching on Google or Amazon.  Most business owners today have a LinkedIn account or get some amount of information about what they need with online searches.  The challenge today is dealing with a growing impatient customer base that is not willing to listen to a personal meeting or phone call, but will read a post about a product online.  The challenge is to reach the people you need to reach without offending them or taking to much of their valuable time.

As a business owner, I have some advice to vendors trying to break through the baracade surrounding every small business owner.  Do not pester, but make contact; it is all about timing.  Give your prospect the option to read up on you and respond later; do not force an immediate answer.  Have links and literature ready with contact information easy to access.  If someone needs your service, they will reach out to you….if they do not, then you can try again later, but don’t pester them.  If you start with a negative interaction, then the odds of selling your product are low.

Moral:  “Do You Need This Technology?” is up to you, but don’t be pestered by a vendor.  It is better to move on to a vendor that is wiling to deal with you on your terms and time table.  Don’t let someone you don’t know tell you what is best for your business.  Don’t let fear force you into purchasing a service; make an educated and reasoned decision on any purchases.

Problem Solving for the Resinous Flooring (and Wall) Industry!

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October 11, 2017

 

Friends and Colleagues,

 

I wanted to take the opportunity to introduce a new service that I am developing to serve our industry due to its complexity and difficulty.  Most of you know my history in the Resinous Flooring Industry; I was literally raised on a jobsite.  As a young man, I struggled to find a career path that would not lead me to weekends on jobsites fighting with emergency issues that inevitably arise.  I grew up with floors being the main topic of every family meal, including Christmas and Thanksgiving.  Apparently, I did not venture far enough away from the industry when I received a degree in Environmental Design, with an emphasis on Construction Science, from Texas A&M.  I found myself working in the family business less than a year out of college and trapped in what my dad referred to as a “tar baby”; he would say that if you ever get into this business you can never get it off.

After years of running my own company (17 so far), I realized that a person cannot know everything about resinous flooring.  There are so many variables that can change the outcome of a job and it is impossible to anticipate all of them.  Any combination of situations can lead to a perfect job or a catastrophic failure.  As an applicator, you have to develop a very creative perspective to solve many of the problems that can arise in this industry.  The combination of my education and experience have led me down a path of creative solutions to difficult problems both on existing projects and in planning future projects.

My goal is to have a two-pronged solution oriented consulting service that can help either installers or contractors that find themselves in a difficult situation and need a solution based opinion either for legal reasons, or for completing a problematic job.  The second long-term goal, is to seek out owners and Architects that need assistance in planning the correct products and specifications for their projects that meet both budget and use criteria.  Our industry will be much better served and stronger if the right types of products are specified in the correct locations.  Sometimes it takes an outside perspective to solve a problem; my goal is to be the creative outside perspective that can give a value-added solution to a wide variety of problems within the Resinous Flooring Industry.

My services will be better suited to areas outside of my existing companies reach except for Owner/Architect consulting; the goal is to help others without the pressure of competition.  Please spread the word about this service and have anybody interested contact me by the email below and check out my blog to get familiar with my unique perspective in this industry.

 

Sincerely,

 

 

Rafe Gibson

resinadviser@gmail.com

www. resinadviser.blog

A Slave to Social Media

This is a short post about social media and how companies today are enslaved by its power to open doors and shut them equally as fast. In construction we act like we are cutting edge when we are truly a decade behind in the technology department. I would guess that most construction companies still have fax machines in their offices and use them regularly, we do.

Light Reading on the Subject

This post is more for conversation than information; how are you using social media to promote your company?  Here are a few thoughts to get the conversation started.  You need to pay attention to how you look online to your customers.

  1. Use it or lose it:  If you don’t grab your company name or an account that has a clever title in it, then someone else in your industry will.  If you do not positively promote your company or service, then you will look out of touch to your customers.
  2. Company identity is important:  If you do not take the time to show who you are online, a customer will move on to someone who does.  You have to strive to connect to a customer in a few clever words or interesting pictures because the upcoming generation of consumers do not communicate directly by phone (in the traditional way), they look you up and get a feel for who you are before they decide who to engage.  If you don’t stand out, they will move on.
  3. Left Unchecked, It can Destroy you:  If you bury your head in the sand and don’t look out for your social image, you are likely to find some negative comments or worse.  It is not unusual to find someone else using your name that may not have the same quality of work or reputation as you do.
  4. Not for me:  If you have decided that you want to market your services to the commercial industry and not to individuals, you still cannot ignore social media.  Remember that individuals run the companies that you work for and relationship building is much different now than it was just a few years ago.  Even purchasers at large companies look you up online if they don’t already know who you are, and you never know who is out there looking for your service.
  5. Do it Quickly:  I will end this sort post on that – “do it quickly”.  Most people don’t have the time to read something they aren’t interested in or have some preconceived need for.  Make your point, make it stand out, and move on.

If you have any advice or stories to share about promoting construction companies on social media, please comment; if you have the time, read my other posts about the construction industry and resinous products.  If you need consulting work surrounding  any resinous products for any reason or you any ideas about future post subjects, please feel free to contact me.

HAVE A GREAT WEEK!!

 

It is an unfortunate fact that construction contractors, especially subcontractors do not get paid in a way that is conducive for the growth of their businesses.  Both residential and commercial contractors have unique challenges that most other types of businesses don’t have to deal with.  Contractors have many complex issues that they must worry with like, customer satisfaction, vendor payments, personnel issues, and rent to name a few.  The complexity of problems that arise on the simplest of projects is impossible to imagine unless you have experienced them first hand. With the complexity of problems they face, getting paid is the most important, and often the most difficult.

6B70C91911Residential Construction has very specific challenges tied directly to a homeowner’s opinion and satisfaction; while lien laws can serve as protection for contractors, they do not speed up the rate of payment if there are conflicts.  Most subcontractors that do good work will get paid either weekly or bi-monthly to keep cash flow moving, and while this is a much better rate than the average commercial contractor, money is held from one project to entice contractors to the next project.  There is very little regulation protecting subcontractors from general contractors.  Payment can also be tied to customer satisfaction; if a homeowner doesn’t like the work, no matter how good or complete it is, the payment is often held for long periods of time.  In many ways, residential constitution is like the wild west of construction.  It is very hard to get predictable and fast paying customers because of how volatile the housing market is.  One wrong move and a Home Builder can get stuck with unmovable inventory and no money to pay subcontractors.  If a good relationship is formed between the contractor and the subcontractor, residential construction has the potential to pay much faster than commercial projects, however the rates for work are often lower.

8E6HMW8QMFCommercial Contractors have a whole different set of problems to deal with.  Most of my experience is with commercial construction (not all), so I have a more comprehensive description of the problems that plague commercial contractors, especially subcontractors.  To understand the billing and payment challenge I need to go through the billing – payment process for most contracts.  When a job is complete, a subcontractor is required to bill a project on a specific date (usually on the 15th, 20th, or 25th).  A contractor can bill through the end of the month (projected) but if the estimate is not accurate, the entire pay application can be denied and the billing can be pushed to the next month.  Once a pay application is received (and let’s assume that all the “i’s” are dotted and the “t’s” are crossed), then the General Contractor turns in their pay applications to the owner.  When the owner pays, and that is usually 60 days, the General Contractor has 10 days to pay the subcontractor.  If you do the math on this time table, most subcontractors can expect to get paid anywhere from 45-90 days from the beginning of their work on a project.  Retainage is the money that is held until the job is 100% complete by all contractors involved; this is money that can take up to a year to collect on most jobs and it is usually between 5% and 10% of the total contract.  In many cases, the retainage makes up a subcontractor’s profit.

Most of us make a paycheck weekly or biweekly; as you can see, this is not the case for most contractors. They must find a way to function 90 days ahead of their money.  Payroll is commonly weekly and suppliers hold firm at 30-day payment terms in most cases.  Larger subcontractors find themselves heavy on receivables with suppliers breathing down their necks for payment, while smaller subcontractors struggle to meet payroll pressure weekly as they wait to get paid.  It is common for profits to be held up for up to a year on some projects.

The Question:  Is this problem fixable?  Is there a way to promote good work and speed up funding for responsible contractors and still protect owners from the pitfalls of poor workmanship and warranty issues?

There is no short answer to the question, but the prospect of success is not impossible. When good partnerships form between Contractors and Subcontractors much of the red tape can be avoided.  Major contracts have hurdles that still must be leaped, but a good working relationship can keep costly mistakes from holding payments up in both residential and commercial construction.  With a relationship based on trust and experience, good contractors make construction finance problems almost bearable, but to build a quality company in the current environment, a contractor must be patient and responsible.  In short, relationships rule the day and partnering with the right contractor and subcontractor can make a huge difference even when their bids may not be the lowest.

Moral:  No matter what business you are in, don’t think that contractors have it made; it takes hard work, patients and a little luck to be successful in Residential or Commercial construction.  We are a rough around the edges, rag-tag group of hard working people trying to navigate our trade.  All contractors are not created equal and low bidders are not always the lest expensive way to go.  If you are a contractor, look for good relationships and do quality work for a reasonable price; if you are a customer, do your homework and don’t always choose the low bidder.

 

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